Legal

Privacy Policy

How Direct 2 Retailers collects, uses and protects your information. Effective October 2026.

Who we are

Direct 2 Retailers, Inc. ("D2R", "we", "us"), a Wyoming corporation, provides field sales and merchandising services for brands selling into convenience and independent retail, through a network of independent sales representatives. This policy explains how we handle personal information collected through this website and the forms on it.

The D2R rep app and brand portal are covered by their own terms and privacy notices, which you will see when you sign in.

Information we collect

Information you give us. When you fill out a form on this site, we collect what you enter. Depending on the form, that can include:

  • Brand inquiries: your name, job title, work email, phone, company, website, product category, retail footprint and any store list you upload
  • Rep applications: your name, phone, email, home city and state, business name, experience, territory, store types and the lines you carry
  • Case study and contact requests: your name, email, phone, company and your message

Information collected automatically. Like most websites, we collect basic technical data when you visit, such as your browser type, device, pages viewed and referring site. We use cookies and similar tools to do this. See Cookies and analytics below.

How we use it

  • Respond to your inquiry, application or request
  • Evaluate whether a brand program or rep partnership is a fit
  • Set up and run programs you take part in
  • Send updates about our services, which you can opt out of at any time
  • Understand how the site is used and improve it
  • Protect our site and business, and meet legal obligations

How we share it

We do not sell your personal information. We share it only:

  • With service providers who help us run our business, such as hosting, email, forms, analytics and CRM tools, under agreements that limit their use of your data
  • With brand partners, only when needed to deliver a program you are part of
  • When required by law, or to protect the rights and safety of D2R, our partners or others
  • As part of a merger, acquisition or sale of assets, subject to this policy

Cookies and analytics

We use cookies to keep the site working, remember your preferences and measure traffic. You can block or delete cookies in your browser settings. Some parts of the site may not work as expected without them.

We use Vercel Web Analytics to measure traffic. It does not use cookies or track you across sites.

How long we keep it

We keep personal information only as long as we need it for the purposes above, or as required by law. Inquiries and applications that do not lead to a relationship are deleted or anonymized after 24 months.

Your choices and rights

You can ask us to access, correct or delete your personal information, or to stop sending you marketing email. Depending on where you live, including certain US states and Canada, you may have additional rights under local privacy law.

To make a request, contact us using the details below. We will verify your request and respond within the time required by law.

Security

We use reasonable administrative, technical and physical safeguards to protect your information. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

Age requirement

This site is intended for business users. Some brands we represent sell age-restricted products, and this site is not directed to anyone under 21. We do not knowingly collect information from anyone under 21.

Where your information is stored

D2R operates in Canada and the United States. Your information may be stored and processed in either country, and in other countries where our service providers operate.

Changes to this policy

We may update this policy from time to time. When we do, we will change the effective date at the top of this page. Significant changes will be highlighted on this page.

Contact us

Questions about this policy or your information:

Direct 2 Retailers, Inc.
administrator@direct2retailers.com
890 Alpine Drive, Brighton, MI 48116

Or use our contact form.